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Digital marketing specialist – Temporary Job

STEP Tech Park is the first Innovation Hub with the mission of reducing greenhouse gas emissions into the atmosphere.
We help start-ups and technological pioneers in the realization of their green-tech projects and the successful launch on the market of their products and services.
To facilitate the development and implementation of the best startups and the most disruptive open Innovation projects, we are looking for a curious, dynamic, proactive Digital Marketing Specialist, deeply interested in environmental issues and CO2 reduction.
The candidate will collaborate with a particularly passionate team, in an highly innovative and challenging environment. She/he will be focused on promoting and making STEP Tech Park brand and values known both nationally and internationally.

Specifically, the main activities will be:

  • Contribute to the development and operationally implement a winning digital marketing strategy aimed at brand awareness and lead generation
  • Identify activities and tools to implement the digital communication plan (SEO, SEM, Social Media Marketing, Content and E-Mail Marketing)
  • Indipendently manage the social media channels of STEP Tech Park starting from the editorial plan defition up to the monitoring of the conversion rate of the activated campaigns and their optimization
  • Editing of press releases and relationship management with the most important media
  • Organization of digital events, webinars, networking moments of the park community, etc

This selection is open PREFERABLY for freelance profiles and self-employed workers.

Needed requirements:

  • Degree in Economics and further specialization in Web Marketing and Digital Communication
  • Excellent knowledge of market trends for emerging technologies
  • Fluency in English is mandatory
  • Strong communication and relational skills, aesthetic sensitivity and team working capability
  • Passion and curiosity in the technological, innovative and sustainable fields
  • Strong ethical sense, deep interest in the environmental sustainability issues
  • Familiarity with techniques and tools such as: SEM, SEO, Google Adwords and Analytics, WorldPress, Social media (Facebook, Linkedin, Instagram and Twitter), DEM, Advertising, Growth Hacking strategies

Sectors of Origin: Innovation, Startup, VC, etc

Senior business developer

To strengthen the Tech Park, we are looking for a Senior Business Developer to join the team. This person will report directly to the CEO and will be responsible, after market analysis, for finding new business partners for the sale of highly innovative products/technological solutions in the green-tech field.

Specifically, the main tasks will be:

  • Extending the network of industrial companies that are focused on and interested in environmental issues;
  • Selling new innovative products/technologies, also in the prototype phase, in the green-tech field to new customers in Italy and abroad;
  • Market analysis and research, identification of high potential targets, definition and implementation of business initiatives in order to acquire new business customers;
  • Creation, development and consolidation of an extensive network of strong industrial relations;
  • In-depth study with the technical team and startuppers of market feedback and indications of any adjustments in order to successfully propose technologies to the market;
  • Constant connection between business customers and start-up R&D, interpreting and reporting the specific needs of the customer, in support of innovation and the right way to market

Requirements:

  • Master’s degree, preferably in Engineering
  • Extensive business experience and specifically as a new business developer in the green-tech sector
  • Knowledge of market trends for emerging technologies and a passion for technology
  • Keen interest and in-depth research into technological solutions
  • Strong sense of ethics, passion for the environment and environmental sustainability policies
  • Empathy and excellent interpersonal and communication skills
  • Determination, proactivity and results orientated
  • Dynamism: speed of reaction and business acumen
  • Proven negotiating skills
  • Excellent knowledge of English for growth abroad
  • Willingness to travel both nationally and internationally

Industry background:Industrial technology (electronics, mechanics, plant engineering, energy, etc)

SENIOR TECHNICAL PROJECT ENGINEER

To strengthen the Tech Park, we are looking for a Senior Technical Project Engineer to join the team.The person will report directly to the CEO and will support the startup teams in achieving highly innovative projects.

Specifically, the main tasks will be:

  • Analysis and evaluation of the technologies/products offered by startups, comparing solutions with emerging technological trends and market standards to define the true level of innovation;
  • Supporting the various startup teams in the creation of a strategic plan aimed at the realisation and industrialisation of the product;
  • Supporting startups in the development plan of new products and in the implementation of new features by offering a methodological approach based, on the one hand on one’s technical experience, and on the other on the logic of lean startup;
  • Identifying technological partners such as universities and technical consultants to respond with the right specific skills to the needs of the various teams;
  • Based on the knowledge of the target market and its actual needs, guiding the improvement of the product features by guiding the development plan of the various projects;
  • Supporting the teams both in the development phase and in the practical construction of the solution up to the industrialisation of the product;
  • Through the support of industrial partners, guiding the teams in the development of perfectly functioning products and technologies, by turning to the right professionals for every need, or advising on the right business or technological support tools.

Requirements:

  • Master’s degree in Engineering or Phd in a technical field
  • Excellent knowledge of new trends relating to emerging technologies
  • Solid and proven experience in technology/innovation in the energy sector
  • Keen interest and in-depth research into technological solutions, aptitude to test and verify technical content
  • Excellent ability to analyse and evaluate existing or emerging technologies
  • Good knowledge of business tools
  • Strong sense of ethics, passion for the environment and environmental sustainability policies
  • Determination, proactivity and results orientated
  • Dynamism: speed of reaction and technical resourcefulness
  • Strong leadership and team management skills, combined with organisational, communication and time management skills
  • Talent for carrying out activities that require precision and assertiveness

Industry background: Industrial technology (electronics, mechanics, plant engineering, energy, etc) and Innovation

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